Leaflet Venezia Taxi
In the dynamic and fascinating landscape of the tourism sector, unique business realities emerge, offering distinctive services. In this context, my portfolio has expanded with a new project: the brochure created for Venezia Taxi. This tri-fold has been designed to present the Venezia Taxi Company in a refined and comprehensive manner at the prestigious BIT event in Milan, one of Europe’s major gatherings dedicated to the world of tourism.
The Venezia Taxi brochure is not just an informational document; it aims to convey the brand identity of the company. Its clean, minimalist design communicates seriousness and professionalism, reflecting the modern and reliable image of Venezia Taxi. Every graphic element has been meticulously crafted to communicate the company’s values: efficiency, courtesy, and reliability.
This brochure is a crucial component of a well-thought-out branding strategy, as it perfectly aligns with the company’s website, for which I also implemented the online booking system (more information is available in the dedicated section). The harmony between the two communication tools has been achieved through stylistic consistency, creating an impression of continuity and professionalism.
Visitors to the BIT event in Milan had the opportunity to immerse themselves in a harmonious visual universe, where each element contributes to the best representation of Venezia Taxi’s services. The three panels of the brochure are organized to guide the reader through a comprehensive overview of the company and its distinctive services. From organizing guided tours to the flexibility in meeting customer needs, every aspect is presented clearly and exhaustively. The skillful use of white space and evocative images creates a visual balance that makes for a pleasant and engaging reading experience.
The “Venezia Taxi Brochure” is not just a visual representation of the company; it embodies the essence of Venezia Taxi through a modern and minimalist aesthetic, conveying a message of reliability and expertise. This work has garnered positive feedback from visitors at the BIT event in Milan and has further solidified Venezia Taxi’s position as a leader in the tourism services sector.
Date
July 1, 2021